About the Project
Source: Quadrangle Architects
On March 31, 2017 General Motors of Canada Company (“GM Canada”) submitted Zoning By-Law Amendment (ZBA) and Plan of Subdivision applications for the redevelopment of 721 Eastern Avenue, and on October 30, 2017 an Official Plan Amendment was submitted to permit a vehicle dealership on the Site. On November 30, 2017, GM Canada submitted a Site Plan Approval Application for the Toronto GM Mobility Campus on Site 1 (the south block) and the new Public Right-of-Way.
On March 8, 2018, GM Canada filed revised application materials with the City for the Official Plan Amendment, Rezoning, Plan of Subdivision, and Site Plan Approval Applications for 721 Eastern Avenue. The new application materials can be found on the Resources Page.
The development proposal seeks to positively transform 721 Eastern Avenue by leveraging existing and planned infrastructure to support the expansion of employment uses within the South of Eastern Employment District. GM Canada’s proposal for 721 Eastern Avenue envisages a master planned 7-acre employment campus that secures the employment lands for the long term while seamlessly integrating a range of employment uses in attractive urban buildings.
The proposed development will support a total gross floor area (GFA) of up to 74,500 m2 of diverse high order employment space for up to 2,550 new jobs across 3 development blocks (referred to as Site 1, 2 and 3)
GM Canada is committed to creating a multi-use campus referred to as the “Toronto GM Mobility Campus” (also simply referred to as the GM Campus or Site 1) on the southern portion of the site, ensuring prominence, visibility and access, and an active frontage along Lake Shore Boulevard.
GM Canada is engaging with the non-residential development community for potential development partners to develop the northern blocks (Site 2 and Site 3) with office and employee-servicing retail and personal service uses.
The proposed development will be serviced by a new public street that will connect Eastern Avenue to Lake Shore Boulevard and the Lower Don Recreation Trail through the project area. The site, which has little existing vegetation, will be enhanced with an improved public realm by adding generous sidewalks, over 120 new trees, landscaping and other pedestrian amenities on grades adjusted to meet Toronto and Region Conservation Authority (TRCA) flood proofing requirements.
PHASE 1: THE TORONTO GM MOBILITY CAMPUS
The “Toronto GM Campus” will be located on the south portion of the Subject Property (“Site 1” or the “GM Campus”). The Toronto GM Campus will be housed in a multi-functional 5-storey 26,266m2 building, comprised entirely of employment uses. The building has been carefully designed in order to ensure prominence, visibility, access and an active frontage on Lake Shore Boulevard East, Eastern Avenue and the new proposed Public ROW.
The GM Campus is comprised of office space, research and development facilities, GM vehicle sales and service space, and a public experience area showcasing innovations in mobility, including electric and autonomous vehicles, e-bikes and car-sharing – creating an automotive innovation hub in one of North America’s fastest-growing and dynamic cities.
The GM Campus will include:
- Urban Mobility Research and Development;
- Maven1 Canada offices and facilities;
- Chevrolet, Buick, GMC, and Cadillac dealership and service space;
- Public e-vehicle and e-bike charging station; and
- A public cafe.
- The GM Campus will support between 150-265 high-paying skilled jobs.
Lake Shore Plaza
The Plaza on Lake Shore has been designed as an open landscaped transition zone that frames the southern entrance to the building, allowing seamless pedestrian permeability to the GM Campus at an active interface where the new proposed Public ROW meets the Lower Don Recreational Trail. The plaza features substantial landscaping and pavement treatment, comprised of materials that speak to the vernacular of the surrounding area.
New Public Right-of-Way
The proposed development will be serviced by a new proposed Public ROW that extends the existing Rushbrooke Avenue and will connect Eastern Avenue to Lake Shore Boulevard and the Lower Don Trail through the Subject Property. The new Rushbrooke Avenue Public Right-of-Way (or “new Public ROW”) is designed as a local road with a 20.0m wide ROW aligning with the eastern property line of the Subject Property.
Innovation Plaza – the new privately owned but publicly accessible open space – will form the main pedestrian link south from Eastern Avenue to the GM Campus. The plaza is identified as Site 4 on Figure 1. This enhancement will be provided in the first phase of development with Site 1 in an interim condition and will be enhanced through subsequent development approvals associated with Site 2 and Site 3.
PHASE 2: SITES 2 AND 3
The northern portion of the Subject Property is composed of Sites 2 and 3 and an enhanced Innovation Plaza. Sites 2 and 3 are proposed to be developed for over 48,000m2 (~518,000ft2) of combined employment uses including office and ancillary employee-serving retail uses. When combined with the employment space proposed in the GM Campus, the entire Subject Property will be a long-term employment generator for the immediate South of Eastern community and the broader City. GM Canada is engaging with the non-residential development community for potential development partners for these sites.
Sites 2 and 3 remain in the schematic design stage, therefore, details relating to internal configuration, final massing, at-grade uses, and parking structures have yet to be determined. For the present, a zoning envelope is proposed to secure the overall development density, building setbacks and height and to secure the range of uses on the lands. Site Plan Application(s) and any other necessary development applications (i.e. minor variances) will be submitted at a later phase for Sites 2 and 3, at which time more specific details regarding the design and development objectives of the two development sites will be presented to the community and reviewed by City staff.
When combined with the GM Campus, this approach ensures the entire site is secured as a long-term employment generator for the immediate community and the broader City.
1 The GFA figures used throughout this website have been calculated as per the relevant definitions in Comprehensive Zoning By-law 569-2013.